Research, copywriting, web design, illustration
The boreal region of Canada is the world’s largest intact wilderness, but awareness of its importance is lacking. Saving the Boreal was designed primarily as an educational resource to introduce young Canadians to the issue and outline steps they can take to get involved with conservation efforts.
The user is encouraged to progress through the site using navigation links at the bottom of each page. The last page gives suggestions for further action, including a form that allows the user to immediately forward a letter to their MP, as well as links to share the site on social media.